1. Creating certainty for industry and benefits for local communities by planning for conservation and development in the boreal forest, and deferring forestry and mining development until that plan is complete;
2. Protecting a significant amount of caribou habitat within boreal forest areas that were allocated to mills that have closed;
3. Committing to keep the billions of tonnes of carbon in the intact boreal forest;
4. Supporting the certification of Ontario's forest practices by the Forest Stewardship Council and instituting a policy to ensure the Ontario government purchase only certified wood products and paper; and
5. Helping to market Ontario's forest products in global markets as sustainably harvested.
The campaign was launched with a formal letter to the Premier and an op-ed co-authored by Bateman, Suzuki and Mowat, which ran in Thursday's Globe & Mail. The campaign is being pitched as a win-win-win solution that provides critical habitat to endangered species like the woodland caribou, makes Ontario a leader in sustainable forestry, and provides a global warming solution. The boreal is one of the largest untouched tracts of forest remaining on the globe, and its unique nature allows it to store 50% more carbon then the best managed industrial forests.
A complete list of the celebrities and environmental groups involved can be seen at the campaign's website - savetheboreal.ca